thefranklee | Danonamission

Small Business Loan Proposal for Frank Lee

Hi Frank!

I hope you enjoy this new proposal style I will be using moving forward for future personal and business projects. Below you will see information that hopefully answers any questions you might have.

Please keep all the information below confidential.

Thank you again for your continued support!

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FIRST. THE ASK.

I am currently seeking a $10,000 loan with a payback of 50% in 6 months

Up to an additional $10,000 with a payback of 20% in 12 months

SECOND. THE WHY.

I have partnered up with Luxury Life Media Group to become their Director of Digital Media and Director of Picture as they expand their magazine publication business model into high quality luxury video production. I will be in charge of producing two different online shows (explained in part "THIRD"). In order to do so, in the highest quality and most cost efficient way, I need to purchase extra equipment to compliment what I currently own (explained in part FORTH).

THIRD. LUXURY LIFE MEDIA GROUP.

Luxury Life Media Group currently produces two publications, Luxury Life and Wings, Water, and Wheels. This new chapter in the business for 2019 will be focused on video with two online shows and the production of Luxury Life, a 13-episode TV series in a weekly primetime slot will be launching Q3 2019 in partnership with AEG Worldwide and AXS TV. Luxury Life will be ‘Lifestyles of the Rich and Famous’ for a new generation focusing on the experience versus the acquisition.

THE TWO ONLINE SHOWS I WILL BE IN CHARGE OF

Luxury Life Presents provides curated videos that create an immersive experience for our audience to dive into the world of our luxury brand product and service partners. From compelling interviews, to the latest luxury products and extraordinary experiences, Luxury Life Presents has the focused intent of bringing its luxury brand product and service partners found in the pages of Luxury Life and Wings, Water & Wheels to life in videos.

Luxury Life Experience will consist of videos that highlight the experience of the "luxury" and "exclusive" lifestyle of specially selected individuals. Luxury Life Experience is designed to teach and share by experience through a person rather than a product.

Extras

Luxury Life Experience is the tier of content that connects the audience to the daily users of the products related to if not found in the pages of Luxury Life and Wings, Water & Wheels (ie. watches, boats, cars, etc.). By relating the viewer to, the lifestyle they wish they had or if they already have the lifestyle, the experience of using a product and how it relates to their daily life through the experience shown in the video.

This tier differs because the Luxury Life TV series is for the masses to consume which contains the celebrities and culturally pleasing content, Luxury Life Presents is for the manufactures and brands to show off their products in great deal with direct interview and display methods.

-Follow a “real person” to see how they live/enjoy the luxury life

-Show the brands they support or the brands that support them ---- in use, on display, incorporated in daily life, etc.

-Connect the viewers to the person in the video in a relatable manner

MARKETING/SALES APPROACH

-Casual approach on marketing where the products are seen in use but not staged"fake"

-Marketing through association making the viewers feel like they can enjoy the value of items just as much as the person in the video is

-Current "new age" method of marketing online through video content that hits the subconscious and psychological points that direct marketing doesn't hit. Not forcing the sale which helps the brands and the products look more appealing.

-People want to be taught from people they can relate to

-A friend can sell something to another friend better than a salesman can

-Education through experience

FOURTH. PRODUCTION COSTS.

I currently own a 4k video camera setup that is more than sufficient in providing the quality necessary to produce Luxury Life Presents and Luxury Life Experience.

The loan will be used to optimize my current camera setup with the purchase of professional grade lenses, a mid range drone, additional audio equipment, additional camera accessories, and a professional grade stabilizer

FIFTH. BUSINESS / REPAYMENT.

Luxury Life Media Group will be selling sponsor and advertising space within each episode of content for every series we produce. The majority of this revenue will support direct production costs as well as paying back your loan.

Your loan will primarily be the catalyst in helping turn our initial production pieces into the best demos possible that will help sell future episodes.

By having this business startup loan come to me personally, this will insure that the equipment does not get tied up within the assets of Luxury Life Media Group. This is why I feel so comfortable reaching out to you with the relationship we have. This equipment will also help in the production of content for clients obtained through Two Crowns Media, the in house media group for Elemento Advertising Agency, and personally curated content for my personal brand

Dan On A Mission. This open freedom will also enable me to produce content that provides you and your businesses value as well.

In closing, I want to thank you again with whatever support you can provide!

If you would like a specific loan contract, I can put one together to the best of my abilities/current resources and have that ready for your review.